Once upon a Prime.
brand.
company.
description.
Transformers
Hasbro
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Legendary bots. Earth-splitting wars. Our job: paint the epic picture wherever the toys showed up.
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logline. accompanied all SKUs for Transformers: The Last Knight
The explosive Transformers saga continues with Transformers: The Last Knight—where powerful forces rewrite legend. With the fate of Earth at stake, new heroes must rise to forge a future for all.
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character copy. narrative-driven ecomm
Infernocus
In the dark depths of the universe, five demons guard a mysterious sorceress, Quintessa. When threats approach, they combine into Infernocus—a diabolical force of fury.
Dragonstorm
When colossal foes threaten the universe, Dragonicus and Stormreign rise to become Dragonstorm. In a cataclysmic battle, Dragonstorm wields his ancient, fire-breathing powers.
Optimus Prime
As the legendary leader of the Autobots, Optimus Prime never wavers in his fight for freedom. But when fate hangs in the balance, even Optimus Prime encounters a foe that could push him to the brink.
Sqweeks
Autobot Sqweeks' quirky personality and bright spark make him one-of-a-kind. He's got more loyalty in a single lug nut than most have in their whole body. When evil forces approach, he puts his tires on the line for his beloved comrades.
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studio series. packaging stories for a new premium lineup
Mission City Battle
Starscream soars between skyscrapers with tactical precision to annihilate enemies.
Hong Kong Pursuit
Decepticon Stinger materializes into a mercilous warrior.
High Speed Hunt
Crowbar obliterates oncoming obstacles to crush the Autobots.
